GermanyTechnology, Media and Telecom
ExitedTechnology, Media and Telecom
HSE24 is a leading provider of TV home shopping in Germany, Austria, Switzerland, Italy and Russia. Through its television channels HSE24, HSE24 Extra, HSE24 Trend, HSE24 Italy and Shopping Life (Russia), as well as its e-commerce platforms and mobile apps, the company sells a broad range of consumer products through multiple channels. The typical HSE24 customer is female, aged 40+, and engages in repeated purchases of products in fashion, jewellery, cosmetics and wellness, as well as home & living, and DIY. Products are sold exclusively by HSE24 and are presented in scheduled one-hour live shows.